{"id":818,"date":"2021-07-17T06:47:30","date_gmt":"2021-07-17T06:47:30","guid":{"rendered":"https:\/\/aspirationworx.com\/techblog\/?p=818"},"modified":"2021-08-31T09:03:27","modified_gmt":"2021-08-31T09:03:27","slug":"are-the-snapchat-ads-better-for-conversions","status":"publish","type":"post","link":"https:\/\/aspirationworx.com\/techblog\/are-the-snapchat-ads-better-for-conversions\/","title":{"rendered":"Are the Snapchat ads better for conversions?"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;818&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Are the Snapchat ads better for conversions?&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Rate this post<\/span>\n    <\/div>\n    <\/div>\n\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"818\" class=\"elementor elementor-818\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2a40ad5b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a40ad5b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3ab45f78\" data-id=\"3ab45f78\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42d0ef13 elementor-widget elementor-widget-text-editor\" data-id=\"42d0ef13\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1><strong>Are the Snapchat ads better for conversions?<\/strong><\/h1>\n<p><a href=\"https:\/\/aspirationworx.com\/techblog\/snapchat-ads\/\" target=\"_blank\">Snapchat Ads<\/a>&nbsp;is presenting brand-new alternatives for advertisers, allowing them to run ads for as long as three minutes.<\/p>\n<p>The brand-new advertisement devices, called extended play commercials, can still be missed after six seconds like various other Snapchat ads. Prolonged play commercials will certainly be shown as mid-roll ads, similar to much shorter Snapchat commercials.<\/p>\n<p>The prolonged play format is created to give marketers an opportunity to tell longer stories to involved customers. Snapchat informs AdWeek that it&#8217;s poised to catch a higher share of the <strong><a href=\"https:\/\/www.aspirationworx.com\/youtube-advertising-dubai\/\">video advertisement<\/a><\/strong> market with this brand-new format:<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-819\" src=\"https:\/\/aspirationworx.com\/techblog\/wp-content\/uploads\/2021\/07\/Are-the-Snapchat-ads-better-for-conversions-300x144.jpg\" alt=\"Are the Snapchat ads better for conversions\" width=\"840\" height=\"403\" srcset=\"https:\/\/aspirationworx.com\/techblog\/wp-content\/uploads\/2021\/07\/Are-the-Snapchat-ads-better-for-conversions-300x144.jpg 300w, https:\/\/aspirationworx.com\/techblog\/wp-content\/uploads\/2021\/07\/Are-the-Snapchat-ads-better-for-conversions-1024x493.jpg 1024w, https:\/\/aspirationworx.com\/techblog\/wp-content\/uploads\/2021\/07\/Are-the-Snapchat-ads-better-for-conversions-750x361.jpg 750w, https:\/\/aspirationworx.com\/techblog\/wp-content\/uploads\/2021\/07\/Are-the-Snapchat-ads-better-for-conversions.jpg 1350w\" sizes=\"(max-width: 840px) 100vw, 840px\" \/><\/p>\n<blockquote>\n<p>&#8220;The firm believes the flexibility that prolonged play commercials provides to video marketers will aid it get a lot more share of the overall online video advertising market.&#8221;<\/p>\n<\/blockquote>\n<p>Snapchat&#8217;s brand-new prolonged play commercials are currently offered in a closed beta. Whitelisted advertisers can access them in Snapchat&#8217;s Advertisements Manager.<\/p>\n<p>Those that wish to have early accessibility to extended play commercials can ask for accessibility from their <a href=\"https:\/\/www.snapchat.com\/\"><strong>Snapchat advertising<\/strong><\/a> and marketing rep. Brands can also request gain access by connecting to the business with the Advertisements Supervisor.<\/p>\n<p><strong>Snapchat&#8217;s VP of Global Agency Collaborations, David Router, highlights the advantages of the brand-new ad layout:<\/strong><\/p>\n<blockquote>\n<p>&#8221; We&#8217;re dedicated to developing high-impact, long-form video clip ad layouts, as well as extended play commercials are a fantastic alternative for online video as well as TELEVISION buyers. Heading right into the holidays, this layout is a powerful new means to reach our Generation Z as well as a millennial target market in Snapchat&#8217;s costs, brand name safe Discover content.&#8221;<\/p>\n<\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Are the Snapchat ads better for conversions? Snapchat Ads\u00a0is presenting brand-new alternatives for advertisers, allowing them to run ads for as long as three minutes. The brand-new advertisement devices, called extended play commercials, can still be missed after six seconds like various other Snapchat ads. Prolonged play commercials will certainly be shown as mid-roll ads, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":819,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"two_page_speed":[],"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[30],"tags":[38,39,35,41],"class_list":["post-818","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-digital-marketing-agency-dubai","tag-digital-marketing-agency-uae","tag-digital-marketing-companies-in-dubai","tag-ecommerce-digital-marketing-company-dubai"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v25.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Are the Snapchat ads better for conversions? | AspirationWorx<\/title>\n<meta name=\"description\" content=\"Are the Snapchat ads better for conversions? currently offered in a closed beta. 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